AUGMENTED REALITY ON THE IPHONE: A NEW JOURNEY FOR TRAVELERS

AUGMENTED REALITY ON THE IPHONE: A NEW JOURNEY FOR TRAVELERS

Augmented Reality (AR) appeared on the iPhone a few months ago as an experiment. Some iPhone apps are now offering practical apps in various fields and particularly in the travel industry.
Helpful information is super-imposed onto ones iPhone 3GS or iPhone 4, allowing the person to get a snapshot of all the points of interest in any given area.


Its a new journey with AR and this technology offers exciting opportunities for travelers:
• Better understanding of the environment abroad
• A quick snapshot of points of interest in the area (museums, monuments, restaurants, subway stations …)
• An easy and useful guide around the city (no need to read a map)


Characteristics of a good Augmented Reality application include:
• Operation without a connection (using roaming abroad is extremely expensive)
• Not limit to display the names of landmarks and their distances from the screen (to avoid going back and forth between multiple screens, which can be annoying over time)
• Augmented reality must be connected to a comprehensive directory of points of interest in order to show a true snapshot


A travel guide for iPhone that integrates augmented reality, for example, allows a traveler to view the restaurants around the area, display their distances, the types of cuisine, price ranges, the ratings given by travelers, whether a point of interest is open or closed, etc …. and therefore making an informed restaurant choice within a few seconds. Very convenient!


Here is a clip of augmented reality in the mTrip Paris Travel Guide:


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Sabrina

Sabrina was born and raised in Vancouver, B.C. and currently lives in Montreal. She works in the travel industry, specializing in technology products for mobile devices. She enjoys traveling and can't wait for her next trip to Europe.

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  1. Interessanter Post! Vielen Dank.

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